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Promoting
Your Business with a Copper Wire? Think Again.
So many people launch their first or second business with the
misconception that they can survive without advertising. It is their
fear of failure that almost single-handedly assures their failure. They
fear spending the money that they need to get and keep their business
running during those early years of their operation.
[read more...]
How
to
Calculate ROI (Return On Investment)
ROI (Return on Investment) is probably the most important calculation
one needs to make to ensure the long-term viability of their business.
It is not enough to build in a profit margin on the product or service
being offered. One must track with proficiency the amount of dollars
being invested into attracting sales and how much ROI those dollars put
back into the business. [read
more...]
Tracking
Offline Advertising Success by Measuring ROI
The great promise of online advertising has always been that
advertisers will now be able to effectively track the successes and
failures of their online advertising efforts. This promise has been
met. [read
more...]
How
To
Measure Advertising Success Online
It is easy for me to tell you that you need to track the success of
your online advertising. It is also easy for me to tell you that you
must do so in order to know which of your advertising is helping you to
make a profit, to break even, or to break the bank. Far too many
advertisers get caught in the online money
pits in an effort to develop their online business. [read
more...]
How
to
Maximize the Value of Your Time
How is your business doing? Is it growing, stagnating or losing ground?
If your business is not growing, it could be the result of a poor
business idea or plan, a lack of advertising, or the mismanagement of
your business’ resources. [read
more...]

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